Popular Russian YouTubers have experienced noticeable drops in view counts over the past month, with some losing as much as 80% of their audience on the platform amid what appears to be government attempts to throttle YouTube, the Vedomosti business newspaper reportedWednesday, citing an industry analytics report.According to the report, published by the social media analytics company JagaJam, some of Russias most popular YouTubers saw their views drop between 12% and 78% from July 22 to Aug.
25 compared to the previous month.Among the hardest-hit accounts was childrens blogger Vladislav Bumaga, whose view count dropped by 78%, leaving him with just over 100 million views overall.
Tech blogger Valentin Petukhov also saw a 12% decline, attracting around 21.2 million views in the same period.Some bloggers have also reduced the number of videos they publish on YouTube, according toJagaJam, such asDima Maslennikov, one ofRussias highest-earning video bloggers.
His channel published 50% fewer videos on YouTube between late July and August.Sign up for our free weekly newsletterOur weekly newsletter contains a hand-picked selection of news, features, analysis and more from The Moscow Times.
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