BrandPost: Protect your data to protect your business

The most important thing your business provides isn&t a service or a product. Ittrust. And it comes from letting your customers and employees know that you&re protecting your business—and their data—against cyberattacks.

Building a foundation for trust isn&t easy. Cyberthreats continue to grow in number and complexity as businesses shift more of their operations online and enable anytime/anywhere access to information to support an increasingly remote workforce. This ongoing digital transformation exposes more systems and data to potential attacks & increasing risk for your organization.

Addressing this challenge requires a new approach to protecting business information. &The assumption that everythingon-premises and protected behind a firewall has largely disappeared,& says Robert Crane, principal at CIAOPS, a technology consultancy that specializes in helping businesses improve their productivity by using technology and smart business practices. &But some businesses are still locked into that old-world thinking.&

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Apple may introduce iPhone 9 very soon

I was a little astonished to receive an email from a small iPhone case manufacturer sharing details today of its new case for the iPhone 9, and now it looks like this isn&t an exception, but a wave. Is Apple about to introduce the device?

Apple's March announcement?

The Apple rumor websites are packed with reported iPhone 9 case sightings. 9to5Mac tells us cases for the device are arriving at retailers (including Best Buy) with &an April 5 merchandising date."

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What is Project Treble? The Android upgrade fix explained

It's tough to talk about Project Treble without getting lost in a forest of technical gobbledygook.

And it's no wonder: Project Treble (take a deep breath) is Google's ambitious effort to rearchitect Android in order to establish a modular base in which the lower-level code created by silicon vendors is separated from the main Android operating system framework so that device manufacturers can update the OS code without having to rely on silicon vendors to refresh the lower-level code for every release.

Whew! See what I mean?

In reality, though, Project Treble doesn't have to be so complicated. Let's break down what Treble is actually all about, in real-world terms — and what it actually means for you, as someone who uses Android and doesn't necessarily speak the language of mumbo-jumbo.

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Till really recently, it had begun to seem like any person with a thick enough checkbook as well as some key calls in the startup world could not just fund business as an angel capitalist yet also put himself or herself in company as a fund supervisor. It aided that the world of endeavor fundamentally altered and also opened as info concerning its internal functions streamed much more easily. It didn&& t pain, either, that numerous billions of dollars put right into Silicon Valley from outfits as well as individuals around the globe that looked for stakes in fast-growing, privately held companies —-- as well as who required assistance in protecting those settings. Of training course, it&& s never ever truly been as simple or straightforward as it looks from the exterior. While the last decade has actually seen several brand-new fund supervisors select up traction, much of the resources flooding into the industry has actually accumulated to a little number of more well-known gamers that have actually grown significantly in terms of assets under management. Actually, talk with anybody that has actually increased a newbie fund and also you&& re likely to hear that the fundraising process is neither extravagant neither profitable which it&& s led with extremely short telephone call. As well as that & s in a booming market. What happens in what & s suddenly amongst the worst economic environments the world has seen? Firstly, supervisors that & ve started out by themselves recommend putting any kind of intend on &the back heater. & I&would certainly like to be favorable, and also I & m an optimist, but I would certainly need to state that currently is& most likely one of the most difficult times & to get a fund off the ground, states Aydin Senkut, that established the firm Felicis Ventures in 2006 as well as simply shut its 7th fund. & It & s a perfect storm for new managers, & includes Charles Hudson, who introduced his very own venture shop&, Forerunner Ventures, in 2015. Striking pause doesn & t mean quiting, recommends Eva Ho, cofounder of the three-year-old, seed-stage L.A.-based clothing Fika Ventures, which last &year shut its 2nd fund with$ 76 million . She states not to obtain & too upset & by the challenges. Still, it & s good to understand what a first-time manager is up against right currently, and also what can be learned extra generally regarding how to proceed when the moment is right. Know it&& s hard, also in the very best times As a starting factor, it & s great to acknowledge that it & s much harder to put together a very first fund than anybody who hasn & t done it could visualize. Hudson — understood he wished to leave his last job as a general companion with SoftTech VC when the company-- given that relabelled Uncork Resources-- generated enough resources that it no more made sense for it to release extremely tiny checks to nascent startups. & I bear in mind feeling like, Gosh, I & ve reached a factor where the business version for our& fund is getting in the method of me spending in the kind of companies that naturally talk to me, & which is mainly pre-product start-ups. Hudson recommends he miscalculated when it concerned approaching investors with his initial suggestion to develop a single General Practitioner fund that largely backs ideas that are also very early for other VCs. & We had a pretty large LP based [at SoftTech] but what I didn & t realize is the LP base that & s curious about somebody who gets on fund 3 or four is very different than the LP &base that & s interested in backing a brand brand-new manager. & Hudson claims he spent a & lot of time talking with fund of funds, university endowments-- individuals that were simply not appropriate for me until someone drew me aside and also just said, & lsquo; Hey, you & re speaking to the wrong people. You require to find some household offices. You require to find some close friends of Charles. You require to locate people who are going to back you since they think this is an excellent idea and who aren & t fairly so orthodox in terms of what&they intend to see &in terms partner structure as well as all that. '& Collectively, it took & 300 to 400 LP conversations & and 2 years to close his very first fund with $15 million.( Its now raising its 3rd pre-seed fund). Ho claims it took much less time for Fika to shut its initial fund however that she as well as her companions talked with 600 people in& order to close their $41 million debut initiative, adding that she felt like a & used car salesperson & by the end of the procedure. Component of the obstacle was her network, she states. & I wasn & t linked to a great deal of high-net-worth people or endowments or structures. That was an entire network that was new to me, as well as they didn & t recognize that the heck I was, so there & s a great deal of showing to do. & A proof-of-concept fund instilled self-confidence in several of these financiers, though Ho notes you need to be able to live off its economics, which can be miserly. She also claims that as a person that & d operated at Google and also helped discovered the place information firm Factual, ‘she underestimated the work associated with running a small fund. & I believed, & lsquo; Well &, I & ve began these business and run these huge groups. How just how various could it be? & However & learning the motions and learning what it & s truly like to run the funds as well as to provide a fund and also all obligations and also obligations that come with it& it made me actually stop and think, & lsquo; Do I intend to do this for 20 to 30 years, as well as if so, what & s the team I intend to do it with?' & Investors will certainly supply you funky offers; stay clear of these if you can New managers frequently aim to shut on a huge support investor as a favorable signal to various other backers, and also some LPs will certainly capitalize on their genuine or viewed desperation to secure something down. Yet taking particular possibilities can really send the incorrect signal, relying on the circumstance. In Hudson & s case, an LP supplied him 2 choices, &either a regular LP contract where the clothing would certainly write a tiny check , or an alternative wherein it would make a & significant investment that have actually been 40% of our first fund, & says Hudson. Unsurprisingly, the last offer included a great deal of strings&. Namely, the LP said it intended to have a & deeper relationship & with Hudson, which he took to indicate it desired a share of Precursor & s revenues past what it would certainly obtain as a regular investor in the fund.&& It was really tough to claim no to that offer, since I didn & t obtain near elevating the quantity of cash that I would certainly have obtained if I & d claimed indeed for one more year, & says Hudson. He still thinks it was the appropriate step, however. & I was much like, how do I have a discussion with any other LP regarding this in the future&if I & ve already decided to give this away? & Fika in a similar way obtained an offer that would certainly have composed 25 percent of the clothing & s debut fund, but the investor desired an item of the management firm. It was & actually hard to transform down since&we had nothing else, & remembers Ho. Yet she claims that funds Fika was speaking with made the decision less complex. & They resembled, & lsquo; If you sign on to those terms, we & re out. & The team chose that taking a shortcut that might harm them longer term wasn & t worth it. Your LPs have inquiries, however you must doubt LPs, as well Senkut started off with particular financial benefits that numerous VCs do not, having actually been the initial item manager at Google and taking pleasure in the fruits& of its IPO before leaving the attire in 2005 together with several other Googleaires, as they were referred to as at the time. Still, as he &tells&it, it was & not a friendly time — a decade earlier & with many solo basic partners drawing out of various other endeavor funds rather of online search engine giants. Ultimately, it took him & 50 no & s before I had my initial yes & -- not hundreds-- but it gave him a preference of being an outsider in an insider industry, as well as he relatively hasn & t failed to remember that sensation. Without a doubt, according to Senkut, anyone that wants to crack right into the endeavor industry requires to enter the flow of the ideal deals by hook or by criminal. In his situation, for instance, he watched angel financier Ron Conway for &some time, working checks right into some of the exact same offers that Conway was backing. & If you intend to get right into the movie market ‘, you require to be in hit flicks&, & claims Senkut. & If you desire to get right into the spending market, you require to be in hits. And also&the most effective way to get involved in hits is to state, & lsquo; Okay.&Who has a phenomenal variety of hits, that & s most likely obtaining the most effective bargain circulation, due to the fact that the much more effective you are, the better companies you & re going to see, the better the companies that discover you. & Senkut has established an excellent track document gradually. The business that&Felicis has actually backed and also been acquired consist of Credit rating Karma, which was simply swallowed up by Intuit; Plaid, offered in January to Visa; Ring, sold in 2018 to Amazon, and Cruise ship, offered to General Motors in 2016, as well as that & s saying nothing of its profile business to go public. That probably gives him a sort of confidence that it & s more difficult to earlier supervisors to muster. Still, Senkut also says it & s very vital for any individual raising a fund to ask the best concerns of prospective investors, that will occasionally wittingly or unwittingly squander a supervisor & s time. He says, for example, that with Felicis & s most recent fund, the group asked several supervisors outright regarding how lots of assets they have under management, just how much of those properties are devoted&to venture as well as exclusive equity, as well as just how much of their slice to each was currently taken. They did this so they don & t discover themselves in a position of making a resources call that a financier can & t meet, specifically offered that venture backers have actually been creating out checks to brand-new funds at a faster rate than they & ve ever been&asked to before. Actually, Felicis included new managers that & had room & while reducing&back some existing LPs & that we respected. since if you ask the ideal inquiries, it comes to be clear whether they & re currently 20 %over-allocated [to the possession course] and also there & s no feasible way [they are] even mosting likely to have the ability to invest if they wish to. & It & s a & little bit of an eight sphere to identify what are your probabilities as well as the chance of getting money even if points were to transform south, & he keeps in mind. Considered that they have, the questions look smarter still. Up until really recently, it had actually begun to appear like any person with a thick sufficient checkbook and some vital contacts in the start-up globe can not just fund firms as an angel capitalist however also placed himself or herself in company as a fund manager. It aided that the globe of venture essentially altered and also opened as info about its internal operations flowed much more freely. It didn&& t hurt, either, that many billions of bucks put into Silicon Valley from outfits as well as individuals around the globe that chose stakes in fast-growing, independently held companies —-- and that needed assistance in safeguarding those settings. Naturally, it&& s never truly been as easy or uncomplicated as it looks from the exterior. While the last decade has seen many brand-new fund supervisors grab grip, much of the resources flooding right into the market has accrued to a tiny number of more well-known gamers that have actually grown greatly in terms of assets under administration. In fact, talk with anybody that has actually elevated a new fund as well as you&& re most likely to listen to that the fundraising procedure is neither attractive nor financially rewarding which it&& s led with really short telephone call. Which & s in a booming market. What takes place in what&& s all of a sudden amongst the most awful financial settings the world has seen? Primarily, managers that&& ve started out by themselves suggest putting any kind of intend on the back heater. && I would certainly love to be favorable, and also I&& m an optimist, yet I would certainly need to claim that currently is probably one of the toughest times& & to get a fund off the ground, claims Aydin Senkut, who established the company Felicis Ventures in 2006 and also just shut its seventh fund. && It & s a perfect storm for new managers,& & includes Charles Hudson, that introduced his own endeavor shop, Forerunner Ventures, in 2015. Hitting time out doesn&& t mean surrendering, recommends Eva Ho, cofounder of the three-year-old, seed-stage L.A.-based clothing Fika Ventures, which last year shut its second fund with $76 million. She claims not to obtain && too disappointed & by the obstacles. Still, it&& s great to recognize what a novice manager is up versus now, and also what can be learned extra extensively about just how to proceed when the time is right. Know it&& s hard, also in the most effective times As a beginning point, it & s great to recognize that it&& s much harder to set up a very first fund than anybody that hasn & t done it could picture. Hudson recognized he intended to leave his last task as a general companion with SoftTech VC when the firm —-- because renamed Uncork Resources —-- accumulated enough resources that it no more made sense for it to provide extremely small checks to incipient startups. && I remember seeming like, Gosh, I&& ve reached a factor where business model for our fund is hindering of me buying the kind of companies that normally talk with me,& & which is mainly pre-product start-ups. Hudson recommends he miscalculated when it concerned coming close to investors with his first concept to create a single GP fund that largely backs suggestions that are prematurely for other VCs. && We had a pretty huge LP based [at SoftTech] yet what I didn&& t recognize is the LP base that & s curious about someone who is on fund three or 4 is extremely different than the LP base that&& s curious about backing a brand-new manager.&& Hudson claims he invested a && lot of time speaking with fund of funds, college endowments —-- individuals that were simply wrong for me up until someone pulled me apart and just claimed, ‘& lsquo; Hey, you & re chatting to the incorrect individuals. You need to find some family offices. You need to locate some close friends of Charles. You require to discover people who are mosting likely to back you due to the fact that they think this is a great suggestion and also who aren&& t rather so received in regards to what they wish to see in terms companion structure as well as all that.'&& Jointly, it took && 300 to 400 LP discussions& & and 2 years to shut his first fund with $15 million. (Its now elevating its third pre-seed fund). Ho says it took less time for Fika to close its very first fund yet that she and her companions chatted with 600 people in order to shut their $41 million debut effort, adding that she seemed like a && used cars and truck salesman& & by the end of the process. Component of the challenge was her network, she states. && I wasn & t attached to a great deal of high-net-worth people or endowments or foundations. That was a whole network that was brand-new to me, and also they didn&& t recognize that the heck I was, so there & s a great deal of verifying to do. & A proof-of-concept fund instilled confidence in some of these financiers, though Ho notes you have to have the ability to live off its business economics, which can be miserly. She also says that as somebody who & d operated at Google and also helped located the place information company Factual, she underestimated the work entailed in running a little fund. & I believed, & lsquo; Well, I & ve started these companies and also run these huge groups. How just how different could it be?& & But & discovering the motions and learning what it & s really like to run the funds as well as to carry out a fund and also all duties as well as obligations that feature it it made me truly stop and also think, ‘& lsquo; Do I wish to do this for 20 to thirty years, and also if so, what & s the group I intend to do it with?' & Capitalists will certainly use you cool offers; prevent these if you can Novice managers usually want to shut on a huge support capitalist as a positive signal to various other backers, and also some LPs will certainly benefit from their real or regarded anxiety to secure something down. Yet seizing certain possibilities can in fact send the incorrect signal, relying on the scenario. In Hudson&& s situation, an LP used him 2 choices, either a regular LP arrangement in which the clothing would create a small check, or an alternative wherein it would make a && substantial investment that have actually been 40% of our first fund,& & states Hudson. Unsurprisingly, the latter deal featured a great deal of strings. Particularly, the LP claimed it wished to have a && deeper partnership & with Hudson, which he took to mean it wanted a share of Forerunner&& s revenues beyond what it would certainly receive as a normal financier in the fund. && It was very difficult to claim no to that offer, due to the fact that I didn & t obtain near to elevating the amount of cash that I would certainly have gotten if I&& d said indeed for another year,& & states Hudson. He still assumes it was the best action, nevertheless. && I was much like, how do I have a conversation with any other LP concerning this in the future if I&& ve currently decided to offer this away?&& Fika similarly got a deal that would have comprised 25 percent of the attire&& s launching fund, however the capitalist desired an item of the monitoring firm. It was && actually tough to decline because we had nothing else,& & recalls Ho. However she states that funds Fika was chatting with made the choice simpler. && They were ‘like, & lsquo; If you sign on to those terms, we&& re out. & The team made a decision that taking a shortcut that can damage them longer term wasn&& t worth it. Your LPs have concerns, however you ought to doubt LPs, also Senkut began with particular monetary benefits that numerous VCs do not, having actually been the very first product manager at Google as well as appreciating the fruits of its IPO prior to leaving the attire in 2005 along with numerous other Googleaires, as they were dubbed at the time. Still, as he informs it, it was && not a friendly time a decade ago & with the majority of solo general partners spinning out of other venture funds rather of online search engine giants. Ultimately, it took him && 50 no & s prior to I had my very first yes & -- not hundreds — -- however it gave him a preference of being an outsider in an insider sector, and also he relatively hasn&& t neglected that sensation. Indeed, according to Senkut, anyone who wishes to split into the venture sector needs to enter the circulation of the finest offers by hook or by criminal. In his instance, as an example, he trailed angel investor Ron Conway for a long time, working check out several of the very same deals that Conway was backing. && If you want to get involved in the film industry, you require to be in hit flicks,& & says Senkut. & If you want to obtain right into the investing sector, you require to be in hits. And also the ideal way to enter into hits is to say, ‘& lsquo; Okay. Who has a remarkable variety of hits, who&& s most likely obtaining the very best offer flow, since the much more effective you are, the better companies you&& re visiting, the far better the companies that find you.&& Senkut has created an enviable performance history with time. The companies that Felicis has backed as well as been gotten include Credit score Fate, which was simply gobbled up by Intuit; Plaid, sold in January to Visa; Ring, sold in 2018 to Amazon.com, and Cruise ship, offered to General Motors in 2016, and that&& s saying nothing of its profile firms to go public. That possibly gives him a kind of self-confidence that it&& s harder to earlier supervisors to round up. Still, Senkut additionally says it&& s extremely essential for anyone elevating a fund to ask the right questions of prospective capitalists, who will certainly often wittingly or unsuspectingly waste a manager&& rsquo ; s time. He says, for instance, that with Felicis&& s most recent fund, the group asked lots of managers outright regarding the number of properties they have under monitoring, how much of those possessions are dedicated to endeavor and personal equity, and exactly how much of their slice to each was currently taken. They did this so they put on&& t find themselves in a position of making a resources telephone call that a capitalist can&& t meet, particularly given that endeavor backers have been drawing up checks to brand-new funds at a much faster speed than they&& ve ever before been asked to previously. Actually, Felicis added brand-new managers that && had area & while reducing back some existing LPs && that we respected. since if you ask the right questions, it becomes clear whether they&& re already 20% over-allocated [to the asset class] and also there&& s no feasible means [they are] even mosting likely to be able to invest if they wish to.&& It & s a & little of a 8 sphere to find out what are your probabilities and the chance of getting money also if points were to transform south,& & he keeps in mind. Considered that they have, the inquiries look smarter still.

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Wayback Wednesday: Iteither this or spin the Wheel o& Fish

The IT help desk at this pilot fishcompany has come up with a new approach for assigning trouble tickets: They search the headers for previous tickets on the same application, looking for the name of anyone who has touched a ticket for that application before.

Then they route the ticket to that person with this piece of boilerplate:

Previous records indicate that you have solved problems with this software before, although we don&t have any documentation that supports this routing. Please assist if possible, or if out of your scope, suggest us with an alternate destination for this ticket.

&We're not sure,& says fish, &what it means that ‘records indicate& when they ‘don&t have any documentation.&&

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Proposed amendments to the Volcker Rule could be a lifeline for venture firms hit by market downturn

In the wake of the financial crisis, Congress passed regulations limiting the types of investments that banks could make into private equity and venture capital funds. As cash strapped investors pull back on commitments to venture funds given the precipitous drop of public market stocks, loosening restrictions on the how banks invest cash could be a lifeline for venture funds.

Thatthe position that the National Venture Capital Association is taking on the issue in comments sent to the chairs of the Federal Reserve, the Securities and Exchange Commission and the Federal Deposit Insurance Corp., and the Commodities Future Trading Commission.

The proposed revisions of the Volcker Rule would exclude qualifying venture capital funds from the covered fund definition.

&The loss of banking entities as limited partners in venture capital funds has had a disproportionate impact on cities and regions with emerging entrepreneurial ecosystems — areas outside of Silicon Valley and other traditional technology centers,& NVCA president and chief executive Bobby Franklin wrote. &The more challenging reality of venture fundraising in these areas of the country tends to require investment from a more diverse set of limited partners.&

Franklin cited the case of Renaissance Venture Capital, a Michigan-based regionally focused fund that estimated the Volcker Rule cost them $50 million in potential capital commitments resulting in the loss of a potential $800 million in capital invested in the state of Michigan.

&This narrative unfortunately repeats itself, as we have heard firsthand from investors about how the Volcker Rule has affected venture capital investment and entrepreneurial activity across the country,& wrote Franklin. &The majority of these concerns about the Volcker Rule have come from members located in regions with emerging ecosystems, including states like Ohio, Michigan, North Carolina, New Hampshire, Wisconsin, Georgia, and Virginia, to name a few.&

Itnot only small states that could be impacted by the decision to reverse course on banking investments into venture firms in these uncertain times.

Therea growing concern among venture investors that — just like in 2008 — their limited partners might find that they&re over-allocated into venture investments given the decline in markets, which would force them to pull back on making commitments to new funds.

&Institutional LPs will run into the same issues they had in 2008. If you used to manage $10B and the market declines and you now manage $6B, the percentage allocated to private equity has now increased relative to the whole portfolio,& Hyde Park Ventures partner, Ira Weiss told a Forbes columnist in a March interview. &They&re really not going to look at new managers. If you&ve done really well as a manager, they will probably re-up but may reduce commitment amounts. This will bleed backwards into the venture market. This is happening at a time when Softbank has already had a lot of trouble and people had not really modulated for that yet, but now they will.&

Some of the largest investment funds have already closed on capital, insulating them from the worst hits. These include funds like New Enterprise Associates and General Catalyst . But newer funds are going to have a harder time raising. For them, giving banks the ability to invest in venture firms could be a big boon — and a confidence boost that the industry needs at a time when investors across the board are getting skittish.

&Fundraising for new funds in 2020 and 2021 might prove to be more difficult as asset managers think about rebalancing their portfolio and/or protecting their assets from the current volatility in the market,& Aaron Holiday told Forbes . &This means that VC investing could slow down in 12 & 24 months after the most recent wave of funds (i.e. 2018 and 2019 vintages) are fully deployed.&

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